94,2% ROI: Как Франция превратилась в золотую жилу для нашей РК
In order to fully experience what France is on the profit, the team of One Partners launched an ad campaign. And not a simple one, but on the SpaceFortuna , offer to test their fortune. What came out of it? Let's see together in a new case))
Summary:
Offer: SpaceFortuna | Android / IOS
Geo: Франція
Platform: Facebook apps
Test period: 09.02.-09.03.2024
Expenses: $3467,8
Income: $6734,50
Profit: $3467,8
ROI: 94,2%
Would you like to close the month with the same indicators? Then write to us)
Case statistics:
Choice of GEO:
France is a country in western Europe that has a population of about 68.4 million people. The country has one official language, French, and it is the most widely spoken language in everyday communication. The currency of France is the euro (EUR).
The capital is Paris, but other important cities in France are Marseille, Lyon, Toulouse, Nice and Bordeaux. Gambling in France is legalised and regulated by several pieces of legislation. The legality and regulation of gambling creates favourable conditions to attract traffic to this sphere. Casinos, poker and sports betting are what the French love.
Traffic source:
It should be noted that 88% of the French population is an active internet user. Facebook, it is this platform that takes the leading position in the country with 58.58% of users. Instagram, although much inferior, is in second place with 15.82% of users. It is followed by Pinterest with 10.17% and Twitter with 6.75%. YouTube and LinkedIn have an even smaller share, covering 4.8% and 1.56% of users respectively.
Given this significant popularity of Facebook among internet users in France and the high number of active accounts, our team decided to use this particular source.
Creative selection process:
What kind of creatives did we use?
In general, since the official language is French, we made creatives taking this fact into account.
The French, like all other Europeans, play gambling for fun. Well, sports betting is also interesting to these guys, because they are very much rooting for their national team. Therefore, according to the classics, we launched creative with slots and large amounts of winnings to catch these guys.
One Partners does bespoke creatives, so all that's left to do is sign up!
How did we set up your ad campaigns?
WWA was used as an app, but the playground was FB with Android 12+. The French are very specific, but interesting people, but even this did not prevent a wide target audience of men aged 25 and older.
More on the main points:
- Paid Target: FTD
- Payout: 170 EUR
- Baseline: 10 EUR
- Minimum deposit: 10 EUR
Conclusions:
The end of winter was an impressive start to our spring bays. Our team proved once again that it is possible to recoup the entire budget spent in a month. France has been a gold mine for One Partners with an ROI of 94%, so if you push a bit harder you can get a very profitable result
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